Ordering Info

Ordering Info

Minimum Orders

Please review the Minimum Orders chart carefully so that you know whether you need to place an advance order or can just pop into one of our shops. These quantities are specified so that we can best serve as many people as possible throughout the day.

For whole cakes, loaves or pies bought in-store from the display; either in person or requested on the same day on the telephone; you will be charged the by-the-slice price for each slice that makes up the cake, loaf or pie. This is usually 10 slices for whole cakes or loaves and 8 slices for pies, depending on the type of cake or pie. This type of sale is at the Branch Manager's discretion and subject to availability. Please note that for this type of sale, the price of the cake, loaf or pie will be higher than if you ordered it in advance online.


Our online system provides you with the earliest available timeslots for pickup and delivery.

Thursdays, Fridays, Saturdays, and Sundays are our busiest days. We recommend that orders for these days are placed at least a week in advance to avoid disappointment.

Online orders can be placed no later than 4pm the day before the order is required (subject to kitchen availability).

We do not take or confirm special orders via email or fax.

Please note that full payment is required upfront on placing special orders.

If you notice an error in the Order Confirmation you must notify us by email by 12.00 noon the day before the order is due to be collected or delivered.

If you wish to cancel your order for any reason, you must notify the relevant branch by telephone before 12:00 noon the day before your order was due to be picked up. To cancel a delivery order, please contact the relevant branch by telephone before 12:00 noon the day before your order was due to be delivered. If your order is over £100, you must notify us at least 48 hours before your order is due to be collected or delivered. A refund will only be made to the same credit card with which your order was placed.

Pick up & Deliveries

We offer a personal delivery service 7 days a week from 10am to 6pm.

Our service delivers only to certain London postcodes. Please view the Delivery page for details.

Please read our Terms & Conditions for further information.

Please note if your order is likely to be intercepted (e.g. a post room, reception or security), its arrival with you/the recipient may be delayed and is beyond the control of our delivery drivers. If you are sending this order as a gift, we recommend you contact the recipient so that they can liaise with their post room in order to receive their cakes as soon as possible. 

Phone Orders

Please note that we are unable to take credit card payments for orders over the phone. This is to protect genuine customers and help prevent fraudulent purchases being made with credit cards

Payments for telephone orders can be made in the following ways:

  •  Customers can be sent a link which will direct them to online payment
  •  BACS or direct transfer (for all BACS or direct transfer orders, we request payment is made minimum of 4 working days before to allow payment to clear)
  •  Payment can be made by Chip and PIN at the store of collection (minimum 24 hours before collection)

In-store Ordering

We are pleased to take your order in-store during opening hours.

In-store returns policy

If your product is faulty or incorrect, or you feel that we left out some of your items, please return it within 48 hours to the branch at which it was purchased, along with proof of purchase till receipt and we'll be happy to give you an exchange or a refund. Unfortunately we are unable to make any refunds or exchanges without the requested proof of purchase receipt and/or the original faulty products. For online purchases, please see our Terms and Conditions for the returns process.


Product Info

Product Info

All of our cakes are three layers, except for the sheet cakes, which are two layers, and the New York Cheesecake, which is a single layer.

Our Cupcake Cake is not a layer cake, but a giant cupcake which feeds around 12 people.

As all our products are made by hand on the day, the final product will vary every time. Please bear in mind that the images on our website are for display purpose only and are not fully representative of the end product.


The following storage methods are our best suggestions, but our products are always best on day of purchase. All products should be stored in air-tight containers

  • Cupcakes. Do not refrigerate. Cupcakes should be fine within 24 hours of purchase.
  • Cakes. Only refrigerate if storing longer than 24 hours, except for the Cheesecake, which should always be refrigerated. All cakes should be taken out of the fridge two hours before serving for best flavour.
  • Pies. Pies topped with whipped cream or meringue should be consumed on day of purchase (they may be refrigerated, but the topping won't be as nice).
  • Brownies. Do not refrigerate. The cheesecake brownie should be consumed on day of purchase for best quality.

Dietary Info

Products ingredients can be found at the bottom of each product page. Any goods containing nuts will have this explicitly listed. Please note that although a product may not contain nuts, all items are made in a kitchen that handles nuts.

  • All products are suitable for vegetarians, except for those containing marshmallow (gelatin).
  • We do not use animal fats.
  • All our items contain eggs.
  • Our items are not suitable for vegans unless otherwise stated.
  • All our products contain gluten, with the exception of our Made Without range.
  • We do not use animal-derived food colours.
  • None of our items contain alcohol, unless specifically listed as an ingredient.

Although care is taken at every stage of our baking processes, sometimes a piece of eggshell, a fruit stone, fruit skin or other ingredient from the recipe can find its way into our cakes.