Japanese TV show catches our cupcakes on camera

The Nippon TV Channel paid a special visit to The Hummingbird Bakery Soho today to film the goodies in store!

At The Hummingbird Bakery we’re used to visitors from every corner of the globe coming in for a cupcake fix, but we’re really delighted when our guests come all the way from places as far and wide as Japan! 

NTV Hummingbird Bakery Morisanchu 2

Indeed, it has been an exciting day for our central London bakery as we welcomed a crew from NTV through the doors to try some of our world-famous cupcakes.

Popular travel show ‘ITTEQ: Let’s Challenge The World!’ stopped by with their presenters, the fun and fantastic comedy trio Morisanchu, to see the Soho branch and tuck into some treats.

NTV Hummingbird Bakery Morisanchu 3

NTV, also known as ‘Nittere’, is one of the main terrestrial channels in Japan with more than 20,000,000 people tuning in. ‘ITTEQ…’ follows famous faces from Japan’s screen as they travel around the world, pushed to their limits by tricky challenges and exhilarating experiences.

NTV Hummingbird Bakery Morisanchu 4

This episode follows its plucky presenters as they search for the best cupcakes. And where better to stop for the best fresh-baked treats than The Hummingbird Bakery?